Social Media and Digital Marketing (WK4) - Final

For our final, we were asked to create a content calendar covering two months and to include the topics of each post, as well as the goals they were designed to meet. I also included the content type that would be covered, as well as color-coding each post by platform. The posting times are varied for each platform (excluding blog posts) to avoid audience fatigue, which will also allow the company to track post analytics and determine if certain times are more successful than others, adjusting accordingly over time. 






 

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